About Build to Thrive
AI is rewriting the rules of work and business. Entire career paths are collapsing. New ones are forming overnight. The people who win are not the ones who move fastest. They are the ones who know exactly where to move.
Build to Thrive exists to give you that advantage.
This newsletter shows you where money is shifting, where new leverage is emerging, and how to position yourself before everyone else wakes up. If you want to stay relevant, earn more, or build something that actually works in the new economy, this is your edge.
This is not inspiration. It is not theory. It is applied intelligence for people who want results.
What You Get Each Week
Every edition delivers tools and insights that cut through the noise and move you forward.
• actionable tools you can deploy immediately
• clear maps of where value is forming in the AI economy
• prompts that sharpen your judgment and execution
• trend breakdowns that show what matters and what does not
• strategic insights that help you monetize your expertise
• practical AI applications for leverage without chaos
Readers use this newsletter to stay competitive, make more money, and avoid the costly mistakes everyone else is about to make.
Who This Newsletter Serves
Build to Thrive is for professionals under pressure and solopreneurs who want to build portable, AI-powered income so you are not dependent on any one job, client, or channel for survival.
If you refuse to get left behind, this is for you.
Why I Built This
I have spent two decades building, scaling, and rebuilding businesses in finance, hospitality, and real estate. I led companies through crises, built a business accelerator that helped dozens of founders grow more than thirty percent a year, and executed a thirty five million dollar exit.
Through every one of those cycles I learned something important.
People do not fail because they move too slowly.
They fail because they move in the wrong direction.
AI is magnifying that mistake at a historic scale.
My work exists to help you see the real opportunities, avoid dead ends, and make smarter moves before the market forces your hand.
What You Can Expect
Each week you get:
• tools you can apply the same day
• insights that improve how you think and how you earn
• patterns that reveal where the next opportunities are
• frameworks that reduce confusion and increase leverage
• decision models that help you avoid expensive detours
The free newsletter keeps you informed.
The paid newsletter puts you ahead.
Paid subscribers get:
• digital tools
• opportunity databases
• execution frameworks
• curated resource stacks
• private insights and strategic breakdowns
These are built for people who want to move up, not sideways.
Coaching for High Stakes Decisions
I coach professionals and founders when the cost of being wrong is high. This includes:
• turning expertise into income
• choosing the right business model
• designing a high leverage solo or micro business
• determining where AI belongs and where it creates risk
• making growth decisions with real consequences
This is not motivational coaching. It is strategic clarity and execution confidence.
If you want more information, visit juansalasromer.com.
Build to win.
Move with precision.
Let clarity create your advantage.
Juan Salas Romer
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Here is me
Here is the real me
Business Accelerator Testimonials
"Before the program, I was overwhelmed, too many priorities, constant second-guessing. Within two sessions, I had a clear roadmap… and the confidence to act on it. This wasn’t just guidance. It was a reset."
Monica G., Creative Agency Founder
During the 90-Day Sprint, we landed two new clients and restructured our core offer. Juan helped us zoom in on what was already working and scale it. I’ve tried other programs. This one actually moved the needle."
David L., Food Distribution Business
"I didn’t expect the peer sessions to be so impactful. Presenting my business to other thoughtful founders and hearing honest, strategic feedback helped me spot blind spots I’d been ignoring for months."
Rachel M., Brewery Owner
"This program helped me stop reacting and start leading. The frameworks were strong, but the real value was the space to step back, think clearly, and walk away with focused next steps after every session."
Andre C., Real Estate Developer
"Running a business is isolating. Being part of a tight-knit group of founders, people who actually listen and push you forward was a game changer. That weekly accountability kept me moving when I would’ve stalled."
Selena T., E-commerce Operator
My hotel turnaround story- Read all about it here
