Build to Thrive

Build to Thrive

Most Founders Are Solving the Wrong Bottleneck Now

Juan Salas-Romer's avatar
Juan Salas-Romer
Jan 25, 2026
∙ Paid

There was a time when execution was the constraint.

If you could move faster, ship sooner, reply quicker, you won.

That era is ending quietly.

Not because people stopped working hard, but because execution got absorbed into the stack.

Drafts appear.
Summaries write themselves.
First-pass analysis happens before anyone asks.

The uncomfortable truth is this:

Most businesses didn’t get slower.
They just kept optimizing the wrong thing.

When output becomes abundant, advantage collapses to selection.

What gets worked on.
In what order.
And what gets deliberately ignored.

This is why so many founders feel busy but not ahead.

They’re shipping more, but compounding less.

Speed without sequencing doesn’t scale.
Automation without judgment just accelerates noise.

The real work now lives before execution:

  • deciding which problems deserve cycles

  • designing workflows that enforce priorities

  • building systems that protect attention, not consume it

That’s not a tooling problem.
It’s an operating problem.

And it’s why the founders who feel calm right now aren’t smarter or faster.

They’ve just redesigned where decisions happen.

If this feels uncomfortably accurate, you’re not behind you’re just at the point where leverage stops coming from effort.


What should stay human

This is the exact prompt I use to optimize my workflow.

Its only job is to surface where judgment is compensating for missing decisions.

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